Jointly written by Mike Southon and Chris West, the Beermat Entrepreneurs, and two experienced finance directors, Stephen King and Jeff Macklin, Finance On A Beermat demystifies all aspects of finance for start-ups and SMEs: accounts, management information, planning, cash control, funding.
It takes you from the basics of the 'P & L' and balance sheet to the psychology of selling a business - and does so in plain English.
Finance On A Beermat is a practical, hands-on book for entrepreneurs, owner-managers and anyone keen to understand the essential role of accountancy and finance in modern business success.
'I love the Beermat books because they are written for entrepreneurs by entrepreneurs who have already been through what I face every day. Finance On A Beermat is the best in the series so far. Brilliant!' Richard Dennys, Managing Director, Brilliant Weekends.co.uk
'The finance function isn't just a "rear-view mirror", but an essential tool for the ambitious business. Here's a book that really understands this, and explains in jargon-free English how to get the best from it' Paul Walker, Chief Executive, The Sage Group plc
